About

Built design functions from scratch. Led design at scale. Writing about what both teach.

I've spent the last decade doing what most designers don't get to do twice: building design from scratch. At Photon Health, Balanced Fitness, Cove by Thirty Madison, I've been the first design hire and/or founding designer, the person who shows up before there's a process, a team, or a playbook, and had to figure it out.

Before that, I spent some of the earlier parts of my career surrounded by some of the best designers in the business at Condé Nast and got to really know what it was like to be a part of a team and see design work at a global scale. Now, I'm Head of Member Experience and Design at Harbor Health, leading product and experience design for hundreds of thousands of patients across dozens of clinics, as well as insurance members all over the state of Texas.

The shift from founding designer to design leader has been the most interesting and disorienting thing I've done professionally. And almost nobody writes honestly about what that transition feels like from inside it.

Feel Eternity is my attempt to do that. Learnings on strategy, design collaboration, leadership, management, & technology written from real experience rather than theory. Dispatches from things that catch my attention, curiosity, and inspiration and won't let go. Observations from inside the work that feel worth writing down.

I'm not writing from the other side of it. I'm writing from the middle, which I think is exactly the right place to be writing from.